Our type is factual and precise, like our products. Helvetica Neue is the house typeface. Arial replaces it in Office. KMR Apparat is for marketing print only.
01 House typeface
Aa
Helvetica Neue For Datasheet, manual, packaging, label, technical print Never for Word and PowerPoint sent to outside partners Weights Thin to Bold; mostly Regular + Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz äöüß 0123456789 „“ – € %
02 Office only
Aa
Arial For Word, PowerPoint, Excel, e-mail, forms Never for Print pieces for the printer Weights Regular, Bold ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz äöüß 0123456789 „“ – € %
03 Marketing print only
Aa
KMR Apparat For Booklet, brochure, catalogue, trade fair, campaign Never for Office, web, shop, product UI Weights Light – Black ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz äöüß 0123456789 „“ – € %
Specification
Helvetica Neue House face: datasheet, manual, packaging, label, technical print
Arial Office: Word, PowerPoint, Excel, e-mail, systems without Helvetica Neue
KMR Apparat Marketing print only: booklet, brochure, catalogue, trade fair. Never in Office or web
Rule One type family per document Hierarchy comes from size and weight, not from colour or effects. Two weights per document are usually enough: Regular and Bold.
Thin Precision from Reutlingen
Light Precision from Reutlingen
Regular Precision from Reutlingen Default
Medium Precision from Reutlingen
Bold Precision from Reutlingen Default
These sizes apply to A4 documents in InDesign with Helvetica Neue. For A5 use roughly 85 % of each.
Title 36/40 pt · Bold
Intercoms 2027
Heading 1 20/24 pt · Bold
Clear lines, robust technology
Heading 2 12/16 pt · Medium
Concealed lock
Body 9,5/13,5 pt · Regular
The letterbox is made of stainless steel and powder coated.
Caption 7,5/10 pt · Regular
Fig. 3 · XDM10 on a concrete wall
Label 7 pt · Medium, caps
TECHNICAL DATA
Specification
Title Helvetica Neue Bold · 36/40 pt
Heading 1 Helvetica Neue Bold · 20/24 pt
Heading 2 Helvetica Neue Medium · 12/16 pt
Body Helvetica Neue Regular · 9,5/13,5 pt
Caption Helvetica Neue Regular · 7,5/10 pt
Label Helvetica Neue Medium, caps · 7 pt 6.3 Sizes in Word and PowerPoint In Office always use Arial. The templates already contain these styles. Please use the styles only, never format by hand.
Installation guide
1 Scope of delivery
Before installing, check that all parts are present. Keep this guide.
1.1 Tools
You need a Phillips screwdriver and a drill.
App Style Size Weight
Word Title 24 pt Bold Word Heading 1 16 pt Bold Word Heading 2 12 pt Bold Word Normal 10 pt, line spacing 1.3 Regular Word Footer 8 pt Regular PowerPoint Slide title 32 pt Regular PowerPoint Text 18 pt, never below 14 pt Regular PowerPoint Source, footnote 10 pt Regular
Specification
Word · Title Arial Bold · 24 pt
Word · Heading 1 Arial Bold · 16 pt
Word · Heading 2 Arial Bold · 12 pt
Word · Normal Arial Regular · 10 pt, line spacing 1.3
Word · Footer Arial Regular · 8 pt
PowerPoint · Slide title Arial Regular · 32 pt
PowerPoint · Text Arial Regular · 18 pt, never below 14 pt
PowerPoint · Source, footnote Arial Regular · 10 pt Left aligned, ragged right. Centred only for titles up to three lines. Tracking always 0. Never spaced out, never tightened. All caps only for short labels up to five words. German quotes „like this“, en dash with spaces – like this. Number and unit with a space: 3 mm, 12 V, 699,00 €. Date: 12.11.2026. Product names exactly as in the shop: XDM10, VDM10 2.0, Siebert. Line length 45–75 characters. Leading about 140 % of the type size.
Don’t Tracking changed
Don’t Several type families
Long texts in capitals are hard to read and feel loud
Don’t Body text in capitals
Centred body text is hard to read because every line starts somewhere else and the eye has to search.
Don’t Long text centred
Don’t Shadow, outline, effects
Concealed lock One sentence explains the benefit.
Do One family, two weights, left aligned
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