DE

Brand Manual

08

Icons & graphic elements

Line icons, rules, surfaces, QR code, seals.

Contents
  1. 8.0Icons in print
  2. 8.1General icons
  3. 8.2Two-tone icons
  4. 8.3Topic icons
  5. 8.4Original icons
  6. 8.5Rules and surfaces
  7. 8.6QR code
  8. 8.7Seals and third-party logos

Few, calm elements: fine line icons, clear rules and single-colour surfaces. Everything comes from the Metzler UI Kit; nothing is invented.

8.0

Icons in print

For print we use the booklet set: single-colour line icons on a 48 grid, stroke 1.5. They are black or Teal 500, never multicoloured. Here is the complete set from the UI Kit (48 icons).

  • Vandal-proofBKL-01
  • Solid frontBKL-02
  • Tamper alarmBKL-03
  • Day and nightBKL-04
  • Smartphone appBKL-05
  • WeatherproofBKL-06
  • MicrophoneBKL-07
  • Existing cablesBKL-08
  • Lit name platesBKL-09
  • Flexible mountingBKL-10
  • LED statusBKL-11
  • Outdoor lightBKL-12
  • Full HD cameraBKL-13
  • FRITZ!FonBKL-14
  • Face IDBKL-15
  • Two door openersBKL-16
  • Many usersBKL-17
  • 500 unitsBKL-18
  • KeylessBKL-19
  • FingerprintBKL-20
  • ConfigurableBKL-21
  • 1–15 unitsBKL-22
  • CombinableBKL-23
  • Post or wallBKL-24
  • Quote as PDFBKL-25
  • Laser engravingBKL-26
  • Powder coatingBKL-27
  • In stockBKL-28
  • V4A buttonBKL-30
  • 10-year warrantyBKL-31
  • Eco-friendlyBKL-32
  • Colour choiceBKL-33
  • EfficiencyBKL-34
  • VersatileBKL-36
  • HealthBKL-37
  • Fast curingBKL-38
  • Live videoBKL-39
  • Door controlBKL-40
  • Push messageBKL-41
  • Auto snapshotBKL-42
  • IP camerasBKL-43
  • No subscriptionBKL-44
  • FAQBKL-45
  • DealersBKL-46
  • SupportBKL-47
  • ConsultationBKL-48
  • HotlineBKL-49
  • E-mail and shopBKL-50
Specification
Source
Only icons from the UI Kit (ICONS.md, set “Booklet · Monochrome”). No icon fits? Ask marketing.
Size
Print at least 8 mm, in feature lists 10–12 mm
Colour
Black or Teal 500, white on dark
8.1

General icons

For Office, presentations, forms and small notes there are the line icons: 24 grid, stroke 1.5, round ends. They work from 4 mm and are black, graphite or Teal 500. The complete set from the UI Kit (95 icons):

  • LetterboxesCAT-01
  • Parcel boxesCAT-02
  • Bin storesCAT-03
  • IntercomsCAT-04
  • SecurityCAT-05
  • DoorbellsCAT-06
  • House numbersCAT-07
  • Outdoor lightsCAT-08
  • GardenCAT-09
  • 2-wire smallFEA-02
  • Quick smallFEA-04
  • SetFEA-28
  • Price advantageFEA-29
  • Face IDFEA-30
  • Touch displayFEA-31
  • RouterFEA-32
  • Smartphone appFEA-33
  • Two door openersFEA-34
  • CameraFEA-35
  • Night visionFEA-36
  • PowerFEA-37
  • MaterialFEA-38
  • PC / MacFEA-39
  • ProcessorFEA-40
  • Image sensorFEA-41
  • Wi-FiFEA-42
  • MenuNAV-01
  • SearchNAV-02
  • CloseNAV-03
  • AccountNAV-04
  • CartNAV-05
  • CompareNAV-06
  • Arrow rightNAV-07
  • Arrow leftNAV-08
  • Chevron leftNAV-09
  • Chevron rightNAV-10
  • Chevron downNAV-11
  • Chevron upNAV-12
  • DropdownNAV-13
  • ShowNAV-14
  • HideNAV-15
  • ShareNAV-16
  • Copy linkNAV-17
  • ListNAV-18
  • ZoomNAV-19
  • FilterNAV-20
  • MinusNAV-21
  • PlusNAV-22
  • Text sizeNAV-23
  • PlayNAV-24
  • EditNAV-25
  • RemoveNAV-26
  • RefreshNAV-27
  • WishlistNAV-28
  • Log outNAV-29
  • Logged inNAV-30
  • GridNAV-31
  • HomeNAV-32
  • 3D viewNAV-33
  • VideoNAV-34
  • SortNAV-35
  • PrintNAV-36
  • WhatsAppSOC-06
  • E-mailSRV-02
  • DownloadSRV-08
  • About usSRV-10
  • PDFSRV-11
  • InvoiceSRV-12
  • Service hoursSRV-13
  • HotlineSRV-14
  • PhoneSRV-15
  • TickSTA-01
  • DoneSTA-02
  • WarningSTA-03
  • InfoSTA-04
  • TranslatedSTA-10
  • OriginSTA-11
  • PrivacySTA-12
  • ErrorSTA-13
  • AddedSTA-15
  • HelpfulSTA-16
  • ReviewSTA-17
  • CommentSTA-18
  • NotificationSTA-19
  • Customer photosSTA-20
  • DimensionsTEC-01
  • 2-wireTEC-02
  • LAN / PoETEC-03
  • DatasheetTEC-04
  • SettingsTEC-05
  • NetworkTEC-06
  • BranchingTEC-07
  • QualityUSP-01
  • DeliveryUSP-03
  • Ship dateUSP-04
  • TrustUSP-10
  • DesignUSP-11
Specification
Source
UI Kit, ICONS.md, set “Line icons · Soft Line”
Size
4–6 mm in text and tables, 8 mm as bullets
Rule
Never mix with booklet icons in one row
8.2

Two-tone icons

For product descriptions and datasheets there are two-tone icons: black base line, teal accent, 48 grid. The colours are fixed in the file. The complete set (24 icons):

  • RetrofitFEA-01
  • 2-wireFEA-02
  • TestedFEA-03
  • Quick installFEA-04
  • AppFEA-05
  • SmartphoneFEA-06
  • WeatherproofFEA-07
  • Full HDFEA-08
  • Wide viewFEA-09
  • Night visionFEA-10
  • Security moduleFEA-11
  • Tamper alarmFEA-12
  • Indoor stationFEA-13
  • MicrophoneFEA-14
  • TouchFEA-16
  • CameraFEA-17
  • MaterialFEA-19
  • Door releaseFEA-20
  • Multiple usersFEA-21
  • FingerprintFEA-22
  • SecurityFEA-23
  • ModularFEA-25
  • Noise reductionFEA-26
  • IK08 / IP65FEA-27
8.3

Topic icons

For larger topic tiles on light ground there are topic icons: base line in black, one accent in teal.

  • Delivery timeTOP-01
  • InstallationTOP-02
  • EngravingTOP-03
  • SoftwareTOP-04
  • Support callTOP-05
  • BusinessTOP-06
  • Spare partsUSP-09
8.4

Original icons

These icons stay exactly as in the shop: service, rating stars, quote, warranty seal, “Designed in Germany”. Never recolour or redraw (15 icons):

  • PhoneSRV-01
  • AdviceSRV-03
  • AppointmentSRV-04
  • FAQSRV-05
  • PartnersSRV-06
  • SupportSRV-07
  • Product finderSRV-09
  • Star fullSTA-05
  • Star halfSTA-06
  • Star emptySTA-07
  • VerifiedSTA-08
  • QuoteSTA-09
  • WarrantyUSP-05
  • 2m customersUSP-06
  • Designed in GermanyUSP-07
8.5

Rules and surfaces

Divider 0.5 pt
Section rule 1 pt
Teal accent rule
Paper white
Teal 50
Teal 100
Teal 900
Specification
Rule
0.5 pt Graphite 300 as divider, 1 pt Digital Black above sections
Surface
Single colour: paper white, Teal 50/100 or Teal 900. No patterns, no textures
Corners
Square in print. Radii only for photos of devices with round corners
8.6

QR code

There is one standard element: QR code with the short label “More details”. On dark pages white on black. Every code is scanned before printing.

More detailsedelstahl-tuerklingel.de/xdm10
More detailsedelstahl-tuerklingel.de/xdm10

Sample – not a scannable code

Specification
Minimum size
20 × 20 mm, quiet zone 4 modules all round
Target
Always a specific page, never just the home page
8.7

Seals and third-party logos

  1. Seals and partner logos only as original files: never rebuild, recolour or crop.
  2. At most three seals side by side, same height, spaced half a seal height apart.
  3. Seals sit at the edge or bottom, never over the main subject.

All original files from the UI Kit: payment, shipping, countries, seals and awards, social media (37 files).

  • PayPalPAY-01
  • KlarnaPAY-02
  • MastercardPAY-03
  • VisaPAY-04
  • American ExpressPAY-05
  • Apple PayPAY-06
  • Google PayPAY-07
  • Amazon PayPAY-08
  • SEPAPAY-09
  • PrepaymentPAY-10
  • SofortPAY-11
  • DHLPAY-12
  • DHL GoGreenPAY-13
  • DPDPAY-14
  • Hasenauer + KochPAY-15
  • GermanyPAY-16
  • AustriaPAY-17
  • EuropePAY-18
  • Great BritainPAY-19
  • Trusted ShopsSIE-01
  • GoogleSIE-02
  • TrustpilotSIE-03
  • Top ShopSIE-04
  • Red DotSIE-05
  • German Design AwardSIE-06
  • Vergleich.orgSIE-07
  • ntvSIE-08
  • Energy label FSIE-09
  • Energy label GSIE-10
  • FacebookSOC-01
  • InstagramSOC-02
  • YouTubeSOC-03
  • PinterestSOC-04
  • XSOC-05
  • App StoreSOC-07
  • Google PlaySOC-08
  • Designed & poweredUSP-08