Brand Manual
11Word & PowerPoint
Templates and rules for documents and presentations.
Contents
- 11.0Templates
- 11.1Word: styles
- 11.2Word: rules
- 11.3PowerPoint: slide layouts
- 11.4PowerPoint: rules
- 11.5Avoid misuse
There are ready templates for Word and PowerPoint with all styles, colours and layouts. Anyone using the template is automatically right – no design knowledge needed.
Templates
- DOTXLetterWord, DIN 5008 form B
- DOTXDocumentWord, report, concept, offer
- DOTXManualWord, installation and user manual
- POTXPresentationPowerPoint 16:9, eight layouts
Double-clicking a .dotx or .potx file opens a new, empty document. The template itself stays unchanged.
Word: styles
| App | Style | Size | Weight |
|---|---|---|---|
| Word | Title | 24 pt | Bold |
| Word | Heading 1 | 16 pt | Bold |
| Word | Heading 2 | 12 pt | Bold |
| Word | Normal | 10 pt, line spacing 1.3 | Regular |
| Word | Footer | 8 pt | Regular |
| PowerPoint | Slide title | 32 pt | Regular |
| PowerPoint | Text | 18 pt, never below 14 pt | Regular |
| PowerPoint | Source, footnote | 10 pt | Regular |
Specification
- Word · Title
- Arial Bold · 24 pt
- Word · Heading 1
- Arial Bold · 16 pt
- Word · Heading 2
- Arial Bold · 12 pt
- Word · Normal
- Arial Regular · 10 pt, line spacing 1.3
- Word · Footer
- Arial Regular · 8 pt
- PowerPoint · Slide title
- Arial Regular · 32 pt
- PowerPoint · Text
- Arial Regular · 18 pt, never below 14 pt
- PowerPoint · Source, footnote
- Arial Regular · 10 pt
Word: rules
- Use styles only: “Title”, “Heading 1–3”, “Normal”, “List”. Never enlarge or colour by hand.
- Tables with the “Metzler” table style: bold header, fine rules, no colour fills.
- Images full column width or half width, never floating freely.
- Emphasis with bold, never with underline, colour or capitals.
- Send as PDF when the document should not be edited.
PowerPoint: slide layouts
The template has eight layouts: title, section, content, product, overview, end, product light and product dark. The logo sits top left or top right on every slide, always the same size. Picture areas are placeholders: click and insert a real photo.
Specification
- Format
- 16:9, 33.87 × 19.05 cm
- Type
- Arial; title 32–36 pt regular (same on all slides), text 16–18 pt, never below 14 pt; captions, feature lines and footer 10 pt
- Colours
- Theme colours of the template: Teal 500, Teal 900, Teal Mint, Graphite 700, Teal 100, paper white
PowerPoint: rules
- One message per slide. The slide title states it as a full sentence.
- At most five bullets, at most two levels.
- Real product photos instead of clipart or stock images.
- No animations except “Appear”. No transitions.
- Logo only in the slide master, not added to each slide.
Avoid misuse
One message
WOW!!!★